Just Be You- in Business and Life

Photo by Brooke Cagle on Unsplash

The world is full of copy cats and lurkers; out there trying to find out what everyone else is doing, and brainstorming about how they might emulate it. I’ve seen this happen to me a number of times with some of my more high-profile projects. But, why? Wouldn’t everyone be better off doing their own thing? Wouldn’t they be better off coming up with their own plan?